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Medium 9781937434403

5. Content Global-Readiness

Swisher, Val XML Press ePub

I speak and write about global-ready content all the time. I’m a broken record. Apparently I need to be; customer after customer has content that could be significantly optimized prior to translation. For those of you who are new to this topic, making content global-ready before you translate has three main benefits:

Yes, it’s that elusive trifecta: cheaper, faster, better. It can be achieved. And your content will be easier to read in English, too. Just follow the suggestions in this chapter.

If you learn only one thing about making your content global-ready, let it be this: shorten sentences. Long sentences can be difficult to understand in the original language and even more difficult to translate. While any sentence-length guideline is somewhat arbitrary, and while long sentences are sometimes warranted, many businesses find a limit helpful. Here’s a common recommendation: if you use human translators, limit your sentences to 26 words. If you use machine translation, keep sentences to 24 words.

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Medium 9780596528102

1. Introducing Web Navigation

James Kalbach O'Reilly Media ePub

"Wholly new forms of encyclopedias will appear, ready made with a mesh of associative trails running through them, ready to be dropped into the memex and there amplified."

Navigation plays a major role in shaping our experiences on the Web. It provides access to information in a way that enhances understanding, reflects brand, and lends to overall credibility of a site. And ultimately, web navigation and the ability to find information have a financial impact for stakeholders.

Navigation design is a task that is not merely limited to choosing a row of buttons. It's much broader, and, at the same time, more subtle than that. The navigation designer coordinates user goals with business goals. This requires an understanding of each, as well as a deep knowledge of information organization, page layout, and design presentation. This chapter paints a broad context for web navigation to help you better appreciate not just its purpose, but its potential scope of importance.

When web navigation works well, it's underwhelming. Navigation is best when it's not noticed at all. It's like the officiating of a sports match. The referee may make dozens of good decisions throughout the game, and you may not even know he's there. But with one bad call, the ref is suddenly the center of attention for thousands of booing spectators.

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Medium 9781599963525

Activity 28: Memory

Sue Bishop HRD Press, Inc. PDF

28 Memory



This activity identifies motivating and demotivating factors in the workplace and elsewhere. The activity is powerful, but involves high risk. Participants experience the frustrations of disadvantage and possible failure in accomplishing a task well. This should be handled with great sensitivity by the trainer.

By the end of this activity, participants will:

• Have experienced or observed the effects on the

individual of the poor performance of a task.

• Have experienced or observed the effects on the

individual of performing a task well.

• Have experienced or observed the results of


• Have realized the importance of putting a task or

instruction in context.


• 10 to 20 participants

• Suitable for managers, supervisors, or anyone who

has contact with the general public in the course of their work



40 to 90 minutes

• Enough space and seating for two groups and for

individuals within the groups to work independently and out of sight of each other’s work

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Medium 9781932361926


Sophia Dembling Travelers' Tales ePub

WHEN I TOLD PEOPLE I WAS writing 100 Places in the USA Every Woman Should Go, their first question was usually, “What are your criteria?” Or, less eloquently, “Sez who?”

A fair enough question, to which the answer is: “Sez me.”

I did first poll friends and colleagues and got some excellent ideas from them, but in the end what we have here is an entirely subjective selection of American places I think are important or cool or fun or quintessentially American. Some are of particular relevance to women, some aren’t.

So, who am I to say so? For one thing, I love traveling in the USA, and I’ve done a lot of it. I took my first cross-country road trip with two girlfriends when I was 19 years old. At that point, I had barely left my hometown of New York City—which, like Los Angeles, both defines America and barely resembles it. I was astonished and awed as much by cornfields as mountains. The solid farmers and their stolid wives we saw in diners and truck stops were wondrous as unicorns, and Iowa and Nevada were as magical as Oz. By the time we hit California, with the whole nation stretched out behind us, I was madly in love.

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Medium 9781615420025

4. The Anatomy of Permissions

Brian Tanaka TidBITS Publishing, Inc. ePub

As I mentioned in the previous section, every item on your computer is owned by an account and carries a set of permissions. These permissions control the access that each of three classesowner, group, and otherhas to an item.

Here's a quick explanation of what I mean by owner, group, and other:

Owner: The owner is the user account that owns an item, such as a file, folder, or disk. Every item is owned by an account. (Traditionally in Unix, this is known as the user class, and Unix commands abbreviate it with a u.)

Group: In addition to being owned by a user account, every item is also owned by a group. A group is a set of user accounts conceptually clumped together so permissions can apply to its members collectively. Mac OS X provides a number of default groups, and you can create additional groups.

Other: Everyone else! Other refers to all user accounts on the system other than the owner and members of the group. You will see this type referred to as "others" (in the Finder's Info window) and "world" (by other tools).

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